The support of an wired bra with the comfort of none. Wearing is believing. Magic Wire technology.
You will forget you are wearing a bra! Triumph's innovative new Magic Wire is the new flexible silicone support 'wire' enclosed inside the bra. This means you will only experience the feeling of soft fabric against their skin - no more uncomfortable wire digging in. It gives you all the support you get from a wired bra and is available in a push-up too. The bra also has soft inner padding and straps, making it a supreme wearing experience. Once you have experienced the award-winning Magic Wire, you’ll never go back!
We believe that every woman deserves to have a perfectly fitting bra. No digging in. No slipping straps. No leaving marks. Just pure comfort. Try our Bra Size Calculator to find your perfect fit, or use our online fitting guide for expert size & style advice.
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We acknowledge the Turrbal and Jagera People of Meanjin Country, the Traditional Custodians of the land on which the Triumph head office is located. We pay our respects to Elders past and present and to the culture and histories
of Aboriginal and Torres Strait Islander peoples. We celebrate the stories and traditions of Aboriginal and Torres Strait Islander Elders of all communities who also work and live on this land.
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